A longstanding commercial painting company in St. Thomas, Ontario was looking to invest in a thoughtful marketing approach in order to expand their business and find new clients that fit their business model.
When a seasoned plumber and his wife saw a need in the community for full service bathroom remodelling services, they approached me to create the visual identity that would best represent the business.
In a small city where the only option is commodity coffee (think seven Tim Hortons for 40,000 people), I was approached to create branding for a new coffee shop featuring directly-traded specialty coffee. From the branding, business cards, gift certificates and loyalty cards were easily created. A branded coffee series was introduced in 2020.
Local law firm Ferguson DiMeo, located in the historic CASO station in downtown St. Thomas, found their current branding didn't stand out enough on printed materials and wanted something with more presence. The result was a clean, modern monogram with a traditional colour palette.
